Open AccessFactors That Influence Over-The-Counter (OTC) Medicines’ Purchasing Decision
Author(s) -
Tarek Mohsen,
Alaa Tarek
Publication year - 2020
Publication title -
international journal of business and management
Language(s) - English
Resource type - Journals
ISSN - 2321-8916
DOI - 10.24940/theijbm/2020/v8/i12/bm2012-007
Subject(s) - business , purchasing , over the counter , marketing , pharmacy , market share , portfolio , purchasing decision , medical prescription , advertising , medicine , family medicine , finance , pharmacology