Open AccessDeterminants of Consumer Purchasing Intention toward Energy-Efficient Bulbs
Author(s) -
AlaaEldin Abass Ali,
Tarek Elshahhawy
Publication year - 2019
Publication title -
international journal of business and management
Language(s) - English
Resource type - Journals
ISSN - 2321-8916
DOI - 10.24940/theijbm/2019/v7/i2/bm1902-003
Subject(s) - purchasing , business , product (mathematics) , marketing , advertising , affect (linguistics) , purchasing decision , energy (signal processing) , psychology , mathematics , statistics , geometry , communication