Open AccessThe Effect of Crowd Sourcing on Social Media in New Product Development
Author(s) -
James Timilehin Akinlose,
İlkay Karaduman,
Naheem Abiola Lawal
Publication year - 2019
Publication title -
international journal of business and management
Language(s) - English
Resource type - Journals
ISSN - 2321-8916
DOI - 10.24940/theijbm/2019/v7/i10/bm1910-005
Subject(s) - pearson product moment correlation coefficient , social media , positive relationship , regression analysis , positive correlation , product (mathematics) , correlation , correlation coefficient , linear regression , negative correlation , productivity , marketing , business , new product development , value (mathematics) , econometrics , variables , statistics , advertising , psychology , mathematics , economics , computer science , social psychology , economic growth , medicine , geometry , world wide web