Open AccessAnalisis Dampak Aktivitas Social Media Marketing terhadap Niat Beli Konsumen: Studi Kasus Healthy Food di Indonesia
Author(s) -
Gabriela Widya Wulandari Handoko,
Hetty Karunia Tunjungsari
Publication year - 2022
Publication title -
jurnal manajemen bisnis dan kewirausahaan
Language(s) - Uncategorized
Resource type - Journals
ISSN - 2598-0289
DOI - 10.24912/jmbk.v6i4.19342
Subject(s) - brand loyalty , psychology , advertising , purchasing , humanities , business administration , business , art , marketing