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Omnichannel Management in a B2B context: Concept, research agenda and bibliometric review
Author(s) -
Javier Alonso-Garcia,
Federico Pablo-Martí,
Estela Núñez Barriopedro
Publication year - 2021
Publication title -
international journal of industrial engineering and management/ijiem. international journal of industrial engineering and management
Language(s) - English
Resource type - Journals
eISSN - 2683-345X
pISSN - 2217-2661
DOI - 10.24867/ijiem-2021-1-275
Subject(s) - omnichannel , context (archaeology) , bibliometrics , computer science , knowledge management , data science , business , management science , marketing , library science , economics , history , archaeology