Open AccessWebsite Aesthetic in Millenial’s Customer Experience on Satisfaction and Impulse Buying: EWOM as Moderator
Author(s) -
Rina Anindita,
Dbora Putri Perdana
Publication year - 2022
Publication title -
media ekonomi dan manajemen
Language(s) - English
Resource type - Journals
eISSN - 2503-4464
pISSN - 0854-1442
DOI - 10.24856/mem.v37i2.2829
Subject(s) - moderation , impulse (physics) , customer satisfaction , advertising , structural equation modeling , psychology , business , marketing , social psychology , computer science , physics , quantum mechanics , machine learning