Open AccessPEMBERDAYAAN UMKM PEREMPUAN KOTA DENPASAR DIBIDANG E-COMMERCE
Author(s) -
Linawati Linawati,
N.M.A.E.D. Wirastutia,
I M. Oka Widyantara,
D.M. Wiharta,
P.A. Mertasana
Publication year - 2018
Publication title -
buletin udayana mengabdi
Language(s) - English
Resource type - Journals
eISSN - 2654-9964
pISSN - 1412-0925
DOI - 10.24843/bum.2018.v17.i01.p09
Subject(s) - empowerment , business , management , marketing , business administration , political science , economics , law
Micro, Small, Medium Enterprise (MSME) in Indonesia, especially MSME business women in Denpasar – Balineeds innovation using information communicaton technology to expand their business. Then the enterprise canbe transformed to be e-commerce. Thus, e-commerce workshop has been designet and implemented for MSMEbusiness women in Denpasar City in collaboration with Department of Women and Children empowerment,Denpasar City. From the workshop evaluation results, most of participants were satisfied and theirunderstanding with e-commerce was increased. As a result, the workshop increases their capacity building as aMSME business woman in term of e-commerce. This is shown by their statements that more than 70% of totalparticipant approved the workshop was very effective, and they eager to implement it in their business.