
The Impact of Green Marketing on the Consumers Intention to Buy Green Products in the Context of the Green Deal
Author(s) -
Lavinia Denisia Cuc,
Corina Pelău,
Silviu Gabriel Szentesi,
Grigorie Sanda
Publication year - 2022
Publication title -
amfiteatru economic
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.335
H-Index - 20
eISSN - 2247-9104
pISSN - 1582-9146
DOI - 10.24818/ea/2022/60/330
Subject(s) - green marketing , context (archaeology) , business , marketing , advertising , paleontology , biology