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Oyuna dayalı reklamın (advergame) turizm sektöründe uygulanabilirliği üzerine bir değerlendirme
Author(s) -
Özge Güdü Demirbulat,
Yusuf Aymankuy,
Gencay SAATÇİ
Publication year - 2016
Publication title -
journal of tourism theory and research
Language(s) - Turkish
Resource type - Journals
ISSN - 2458-7583
DOI - 10.24288/jttr.279180
Subject(s) - the internet , context (archaeology) , variety (cybernetics) , advertising , digital marketing , computer science , world wide web , social media , viral marketing , business , multimedia , geography , archaeology , artificial intelligence

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