Open AccessPengaruh Beauty Vlog terhadap Purchase Intention dan Brand Awareness Marina Hand & Body Lotion (Studi pada Pengikut Akun Instagram Alifah Ratu)
Author(s) -
Anik Lestari Andjarwati,
Lady Arantxa Meilina Dewi
Publication year - 2019
Publication title -
jurnal minds: manajemen ide dan inspirasi/jurnal minds : manajemen ide dan inspirasi
Language(s) - English
Resource type - Journals
eISSN - 2597-6990
pISSN - 2442-4951
DOI - 10.24252/minds.v6i1.7259
Subject(s) - lotion , beauty , advertising , nonprobability sampling , research method , population , purchasing , psychology , traditional medicine , business , art , medicine , marketing , business administration , environmental health , aesthetics