Open AccessPengaruh Kesadaran Merek dan Citra Merek terhadap Loyalitas Pelanggan (Studi pada Pelanggan Teh Pucuk Harum Wilayah Surabaya Utara)
Author(s) -
Anik Lestari Andjarwati,
Eka Chusniartiningsih
Publication year - 2018
Publication title -
jurnal minds: manajemen ide dan inspirasi/jurnal minds : manajemen ide dan inspirasi
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2597-6990
pISSN - 2442-4951
DOI - 10.24252/minds.v5i2.6736
Subject(s) - loyalty business model , brand image , brand loyalty , advertising , nonprobability sampling , statistical software , business , psychology , marketing , mathematics , statistics , population , service quality , sociology , service (business) , demography