
Narrative in Persuasive Communication (by Example of Advertising Discourse)
Author(s) -
Vera Andreeva
Publication year - 2018
Publication title -
naučnyĭ dialog/naučnyj dialog
Language(s) - English
Resource type - Journals
eISSN - 2227-1295
pISSN - 2225-756X
DOI - 10.24224/2227-1295-2018-12-9-23
Subject(s) - narrative , phenomenon , persuasion , narrative structure , advertising , presentation (obstetrics) , product (mathematics) , persuasive communication , narrative network , psychology , narrative inquiry , linguistics , narrative criticism , social psychology , epistemology , philosophy , medicine , geometry , mathematics , business , radiology