How successfully the marketing Strategies and marketing Mix are effecting the prefderances of Indian Travellers between Airlines and AC Coaches of Trains
Author(s) -
Mohini Yadab
Publication year - 2020
Publication title -
optimization journal of research in management
Language(s) - English
Resource type - Journals
ISSN - 0974-0988
DOI - 10.24209/optimization.12.1.2020.1215
Subject(s) - marketing , marketing mix , business , advertising , marketing strategy
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