Open AccessLevel of Customer Satisfaction of New Services Offered by Melli Bank in Nurabad - e- Mamasani County
Author(s) -
Ali Shahabinasab,
Heshmat Alah Alasvand,
Ali Darai Mofrad
Publication year - 2019
Publication title -
journal of management and accounting studies
Language(s) - English
Resource type - Journals
ISSN - 2693-8448
DOI - 10.24200/jmas.vol3iss04pp35-41
Subject(s) - cronbach's alpha , business , customer satisfaction , electronic banking , phone , marketing , the internet , reliability (semiconductor) , sample (material) , quality (philosophy) , service (business) , computer science , world wide web , linguistics , power (physics) , chromatography , quantum mechanics , philosophy , physics , chemistry , epistemology
The aim of this study was to investigate the relationship between the quality of e-banking services and customer satisfaction is Mellat Bank of Nurabad –e- Mamasani County. Methodology: The research method is a descriptive survey. This study was conducted on customers in Mellat Bank of Nurabad –e- Mamasani County. The sample comprises 196 customers, which were selected randomly. Data have been collected by a researcher-developed questionnaire and sampling has been done through census and analyzed using SPSS software. The validity of the method was achieved through content validity and the reliability through Cronbach Alpha. Results: Research findings are as follows: There is a significant relationship between the Modern methods of electronic bank technology; electronic banking technology; new way to provide ATM services; bank Card; Phone bank services and Questions and Answers Services and increasing customer satisfaction of melli bank in Mamasani County, Conclusion: But there is not a significant relationship between the Internet services and increasing customer satisfaction of melli bank in Mamasani County.