
The Mediating Role of Customer Satisfaction in the relationship between Service Quality and Customer Loyalty
Author(s) -
Kamisah Ismail,
Ismail Kamisah,
Jamie Wan,
Chiou Tin,
Julie L. Chan
Publication year - 2021
Publication title -
management and accounting review/management and accounting review
Language(s) - English
Resource type - Journals
eISSN - 2600-7975
pISSN - 2550-1895
DOI - 10.24191/mar.v20i03-08
Subject(s) - service quality , business , customer satisfaction , loyalty business model , marketing , loyalty , customer delight , customer retention , customer advocacy , service (business)