Open Access
Consumer behaviour in the e–services market
Author(s) -
Anna Vladimirovna Balabanova,
G. T. Zuravlev
Publication year - 2021
Publication title -
učenye zapiski rossijskoj akademii predprinimatelʹstva. rolʹ i mesto predprinimatelʹstva v èkonomike rossii
Language(s) - English
Resource type - Journals
ISSN - 2073-6258
DOI - 10.24182/2073-6258-2021-20-3-150-159
Subject(s) - consumption (sociology) , business , population , information society , marketing , information market , electronics , internet privacy , advertising , commerce , engineering , sociology , economics , computer science , social science , economy , electrical engineering , demography
The article deals with the issues of the population’s entry into the information society, information sources, information consumption, negative aspects of the computerization of society, the behavior of consumers in the markets of information and electronic services, the creation of dialogues that are understandable and accessible to people far from the world of electronics.