The Quantification of Two Grading Elements in Satisfaction based on ServQual Approach by Using IPA and Kano Method: Automotive Industry
Publication year - 2016
Publication title -
international journal of business and economic affairs
Language(s) - English
Resource type - Journals
eISSN - 2520-3258
pISSN - 2519-9986
DOI - 10.24088/ijbea-2016-11008
Subject(s) - servqual , automotive industry , kano model , grading (engineering) , customer satisfaction , manufacturing engineering , computer science , engineering , business , marketing , service quality , civil engineering , service (business) , aerospace engineering
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