
GREEN MARKETING STRATEGY: HUBUNGAN GREEN PERCEIVED VALUE DAN GREEN TRUST
Author(s) -
Doni Purnama Alamsyah
Publication year - 2016
Publication title -
al-idarah/al-idarah : jurnal kependidikan islam
Language(s) - English
Resource type - Journals
eISSN - 2580-2453
pISSN - 2086-6186
DOI - 10.24042/alidarah.v6i1.787
Subject(s) - green marketing , environmentally friendly , business , marketing , value (mathematics) , descriptive statistics , mathematics , statistics , ecology , biology