Open AccessSOCIAL NETWORK ADVERTISING CAMPAIGNS: TOOLS FOR INCREASING EFFICIENCY
Author(s) -
Олена Віталіївна Коломицева,
Jolanta Staszewska,
Тетяна Анатоліївна Пальонна
Publication year - 2019
Publication title -
zbìrnik naukovih pracʹ čerkasʹkogo deržavnogo tehnologìčnogo unìversitetu. serìâ: ekonomìčnì nauki
Language(s) - Danish
Resource type - Journals
ISSN - 2306-4420
DOI - 10.24025/2306-4420.0.55.2019.187529
Subject(s) - advertising , promotion (chess) , set (abstract data type) , target audience , business , advertising research , advertising campaign , revenue , marketing , empathy , online advertising , customer base , computer science , political science , psychology , the internet , world wide web , accounting , psychiatry , politics , law , programming language