Open AccessThe Impact of Self-Serving Bias on Selection of Stocks by Retail Investors in Equity Market: A Study of the Urban Middle Class of India
Author(s) -
Shivam Shukla,
Asha Ram Tripathi,
Sudhir Shukla,
Akshita Shukla
Publication year - 2022
Publication title -
european journal of business and management research
Language(s) - English
Resource type - Journals
ISSN - 2507-1076
DOI - 10.24018/ejbmr.2022.7.3.1400
Subject(s) - equity (law) , behavioral economics , economics , feeling , middle class , financial market , financial economics , finance , business , market economy , political science , social psychology , psychology , law