Open AccessGOOGLE TRENDS DAN ANALISIS PENGELOLAAN KONFLIK SOSIAL DI RUANG PUBLIK VIRTUAL
Author(s) -
Rofi’ah Rofi’ah,
Sumardjo Sumardjo,
Sarwititi Sarwoprasodjo,
Djuara P. Lubis
Publication year - 2004
Publication title -
jurnal ilmu komunikasi/jurnal ilmu komunikasi
Language(s) - English
Resource type - Journals
eISSN - 2548-8643
pISSN - 1829-6564
DOI - 10.24002/jik.v18i1.3252
Subject(s) - islam , political science , hegemony , government (linguistics) , seekers , content analysis , phenomenon , sociology , media studies , geography , social science , politics , law , linguistics , philosophy , physics , archaeology , quantum mechanics
One of the facilities provided by Google that can be used as a data analysis tool is Google Trends. This study aims to analyze the data recorded by Google Trends in 2016 and 2017 regarding social conflicts of Aksi Bela Islam that occur in virtual public spaces. This research uses a qualitative method with a netnographic approach. The results showed the keyword features provided by Google Trends became a media hegemony tool to direct news seekers to uniform information, resulting in mass polarisation in responding to the phenomenon of Aksi Bela Islam. Moreover, policies issued by the government strengthen polarization.