Open AccessBusiness intelligence as a tool to increase organization's competitiveness
Author(s) -
Veronika Asaul,
Александр Таранов
Publication year - 2020
Publication title -
vestnik graždanskih inženerov
Language(s) - English
Resource type - Journals
ISSN - 1999-5571
DOI - 10.23968/1999-5571-2020-17-6-214-219
Subject(s) - competitor analysis , competitive intelligence , market intelligence , business intelligence , business , legislation , field (mathematics) , knowledge management , business environment , industrial organization , process management , marketing , computer science , business administration , mathematics , political science , pure mathematics , law
The constant development of the economy leads to the need for more sophisticated and effective tools that would help organizations adapt to new market changes and maintain a competitive environment. In addition, business intelligence can serve as a tool to increase the organization’s competitiveness. Business intelligence also serves as one of the ways to get complete information about the state of the organization, as well as the company's competitors in the market and the level of interaction with customers. The article analyzes modern legislation, identifies problems in the field of business intelligence. The ways to solve these problems are offered, the use of business intelligence system to improve the organization’s competitiveness is proposed.