
Branding a Place through Cultural Heritage: The Case Study of <Impression Lijiang> in Yunnan, China
Author(s) -
송정은,
Byung-Min Lee
Publication year - 2016
Publication title -
hanguk gyeongje jiri hakoeji/han'gug gyeongje ji'ri haghoeji
Language(s) - English
Resource type - Journals
eISSN - 2713-9115
pISSN - 1226-8968
DOI - 10.23841/egsk.2016.19.2.189
Subject(s) - china , impression , cultural heritage , world heritage , history , aesthetics , geography , advertising , art , archaeology , business , tourism