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Improving Prediction in Conjoint Measurement
Author(s) -
Dov Pekelman,
Subrata K. Sen
Publication year - 1979
Publication title -
journal of marketing research
Language(s) - Uncategorized
Resource type - Journals
SCImago Journal Rank - 6.321
H-Index - 171
eISSN - 1547-7193
pISSN - 0022-2437
DOI - 10.2307/3150685
Subject(s) - conjoint analysis , econometrics , computer science , statistics , preference , mathematics

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