Open AccessMarket Structure Analysis: Hierarchical Clustering of Products Based on Substitution-in-Use
Author(s) -
Rajendra K. Srivastava,
Robert P. Leone,
Allan D. Shocker
Publication year - 1981
Publication title -
journal of marketing
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 7.799
H-Index - 243
eISSN - 1547-7185
pISSN - 0022-2429
DOI - 10.2307/1251540
Subject(s) - cluster analysis , substitution (logic) , categorization , hierarchical clustering , variance (accounting) , product (mathematics) , computer science , econometrics , yield (engineering) , data mining , business , mathematics , machine learning , artificial intelligence , materials science , geometry , accounting , metallurgy , programming language
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