Open AccessHow to Build Profit Value in Your Sales Dollars
Author(s) -
Richard M. Clewett,
John D. Corrigan
Publication year - 1955
Publication title -
journal of marketing
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 7.799
H-Index - 243
eISSN - 1547-7185
pISSN - 0022-2429
DOI - 10.2307/1247060
Subject(s) - business , value (mathematics) , marketing , profit (economics) , sales management , industrial organization , commerce , microeconomics , computer science , economics , machine learning
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