Open AccessA Workbook for Retail Buying and Marketing
Author(s) -
Wenzil K. Dolva,
John W. Wingate,
Elmer O. Schaller,
Irving Goldenthal
Publication year - 1954
Publication title -
journal of marketing
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 7.799
H-Index - 243
eISSN - 1547-7185
pISSN - 0022-2429
DOI - 10.2307/1246910
Subject(s) - workbook , business , marketing , advertising , accounting
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