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Recreation Evaluation Using a Characteristics Theory of Consumer Behavior
Author(s) -
Greig Peter J.
Publication year - 1983
Publication title -
american journal of agricultural economics
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.949
H-Index - 111
eISSN - 1467-8276
pISSN - 0002-9092
DOI - 10.2307/1240341
Subject(s) - recreation , consumer demand , demand curve , economic surplus , econometrics , consumer behaviour , economics , ex ante , microeconomics , environmental economics , operations research , computer science , marketing , business , mathematics , ecology , welfare , market economy , macroeconomics , biology
An operational model is presented which can estimate ex ante the demand curve for a new recreation site or a site whose characteristics have been altered. The computer‐based model is developed from Lancaster's theory of consumer behavior and is applied to data from a group of Australian ski areas to illustrate the procedural practicalities. The estimated shifts in the demand curve for one ski area following specified but hypothetical changes in its characteristics are used to estimate changes in the site's consumers' surplus as a basis for cost‐benefit analysis of these changes in characteristics.