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The Direct Marketing Controversy
Author(s) -
Thomsen F. L.
Publication year - 1935
Publication title -
american journal of agricultural economics
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.949
H-Index - 111
eISSN - 1467-8276
pISSN - 0002-9092
DOI - 10.2307/1231492
Subject(s) - direct marketing , business , marketing