Open AccessAdvertising dental services in dentistry
Author(s) -
Danica Zagradjanin
Publication year - 2005
Publication title -
stomatološki glasnik srbije
Language(s) - English
Resource type - Journals
eISSN - 1452-3701
pISSN - 0039-1743
DOI - 10.2298/sgs0503155z
Subject(s) - reputation , advertising , order (exchange) , business , control (management) , dentistry , medicine , political science , economics , law , management , finance
Advertising in dentistry, as it is in medicine, takes more and more time in different kinds of media. Advertising without any control commercialises medical profession and it is harmful for the reputation of a doctor and the whole profession. The law that could strictly regulate the advertising has not yet been made, and more order should be made in this particular area.