Open AccessActivating Becej's salashes at the tourist market
Author(s) -
Nevena Ćurčić,
Nataša Pavlović,
Aleksandra Stanojlovic
Publication year - 2010
Publication title -
glasnik srpskog geografskog društva
Language(s) - English
Resource type - Journals
eISSN - 2406-078X
pISSN - 0350-3593
DOI - 10.2298/gsgd1002225c
Subject(s) - tourism , context (archaeology) , business , marketing , geography , archaeology
There are 50 permanently inhabited farms in the area of the municipality of Bečej, with a certain number of accommodating units at their disposal that could be included into tourist program. This paper presents the results collected in the market research about the understanding of salashes and 'salash' tourism in Vojvodina, about the knowledge of salash in the municipality of Bečej, as well as the interest of potential tourists in visiting and staying at these salashes. The main goal of this research was to establish the steps that would contribute to activating Bečej's salashes for tourism purposes, and to determine the context of accompanying programs that would be interesting to potential tourists and attractive when they choose a farm as a place to relax.