Open AccessComparative Evaluation of SOM-Ward Clustering and Decision Tree for Conducting Customer-Portfolio Analysis
Author(s) -
B Adeyemi
Publication year - 2018
Publication title -
advances in multidisciplinary and scientific research journal
Language(s) - English
Resource type - Journals
ISSN - 2488-8699
DOI - 10.22624/aims/cisdi/v8n1p11
Subject(s) - cluster analysis , market segmentation , computer science , decision tree , portfolio , customer base , data mining , decision support system , customer relationship management , segmentation , partition (number theory) , tree (set theory) , artificial intelligence , machine learning , marketing , business , database , mathematics , mathematical analysis , finance , combinatorics