Open AccessDevelopmental aspects of sponsorship in the sports industry
Author(s) -
Marin Petrić,
Mario Pepur
Publication year - 2021
Publication title -
zbornik ekonomskog fakulteta u zagrebu
Language(s) - English
Resource type - Journals
eISSN - 1845-495X
pISSN - 1333-8900
DOI - 10.22598/zefzg.2021.1.175
Subject(s) - business , advertising , sports marketing , marketing , relationship marketing , marketing management