Open AccessFinding and Minding the Gaps in State-Of-The-Art Lean and Green Marketing in the Construction Industry
Author(s) -
Ahmet Tuz,
Begüm Sertyeşilışık
Publication year - 2020
Publication title -
market-tržište
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.229
H-Index - 7
eISSN - 1849-1383
pISSN - 0353-4790
DOI - 10.22598/mt/2020.32.2.187
Subject(s) - marketing , originality , marketing management , marketing research , construction industry , marketing science , business , quantitative marketing research , relationship marketing , engineering , qualitative research , sociology , social science , construction engineering
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