
What Determines the Loyalty of Airline Passengers? Findings of a Quantitative Data-Mining Study
Author(s) -
Bình Nghiêm-Phú
Publication year - 2019
Publication title -
tržište
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.229
H-Index - 7
eISSN - 1849-1383
pISSN - 0353-4790
DOI - 10.22598/mt/2019.31.1.23
Subject(s) - loyalty , marketing , business , service (business) , advertising , entertainment , service quality , quality (philosophy) , value (mathematics) , identifier , originality , class (philosophy) , psychology , computer science , creativity , art , social psychology , philosophy , epistemology , machine learning , artificial intelligence , visual arts , programming language