Open AccessThe Influential Relationship among the Usage Motivation of Restaurant Evaluation Application, Perceived Usefulness, and the Intention to Use:Focussed on the Moderating Effect of Gender
Author(s) -
Young-hee Lim,
Hong-bumm Kim
Publication year - 2017
Publication title -
han'gug oe'sig san'eob haghoeji/han-guk oesik saneop hakoeji
Language(s) - English
Resource type - Journals
eISSN - 2092-1217
pISSN - 1738-8244
DOI - 10.22509/kfsa.2017.13.4.002
Subject(s) - psychology , social psychology , applied psychology , marketing , business