The Study on the Effect of Fair Trade Products' Awareness and Franchise Corporate’s Image Using Fair Trade Products on Purchase Intention | Zendy

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The Study on the Effect of Fair Trade Products' Awareness and Franchise Corporate’s Image Using Fair Trade Products on Purchase Intention

Author(s) -

이희열,

Hye-Lyun Jung

Publication year - 2012

Publication title -

foodservice industry journal

Language(s) - English

Resource type - Journals

eISSN - 2092-1217

pISSN - 1738-8244

DOI - 10.22509/kfsa.2012.8.1.009

Subject(s) - franchise , fair trade , business , advertising , marketing , commerce , international trade

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