
Research on Determinants of Brand Loyalty of Consumer: Evidence from Organic Food Industry in Vietnam
Author(s) -
Nguyen Cuong Nam
Publication year - 2020
Publication title -
journal of management and humanity research
Language(s) - English
Resource type - Journals
ISSN - 2582-7766
DOI - 10.22457/jmhr.v02a04204
Subject(s) - brand loyalty , business , marketing , advertising , loyalty , brand awareness , brand management , food industry , food science , chemistry