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Usage of mobile phones among flood victims in Malaysia
Author(s) -
Aini Maznina A.Manaf,
Tengku Siti Aisha Tengku Mohd Azzman,
Saodah Wok
Publication year - 2018
Publication title -
jurnal pengajian media malaysia
Language(s) - English
Resource type - Journals
eISSN - 2231-8143
pISSN - 1511-2284
DOI - 10.22452/jpmm.vol20no2.1
Subject(s) - flood myth , mobile phone , entertainment , natural disaster , geography , advertising , phone , social media , business , socioeconomics , internet privacy , engineering , sociology , telecommunications , computer science , political science , meteorology , world wide web , linguistics , philosophy , archaeology , law
One of the worst ever flood disasters in Malaysian history that occurred in December 2014 has caused a lot of damage including to lives, houses and material possessions. Large parts of the country mainly in the East Coast area consisting of Kelantan, Terengganu and Pahang have been badly affected. This study was conducted to explore the use of the mobile phone during the 2014 Malaysian flood. A cross-sectional survey with a total number of 507 respondents who live in the flood affected areas was conducted to examine the use and satisfaction obtained from the usage of the mobile phone. Being active users of the mobile phone, flood victims mainly used it to obtain information about the flood situation in their community and to communicate with close family members. Furthermore, mobile phones were used to gratify social, entertainment, and mobility needs. Findings of the study will have implications on uses and gratifications, mobile phone use and natural disasters

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