
TERRITORY BRAND RANKINGS AS A BRAND MANAGEMENT TOOLS
Author(s) -
Пономарева Александра Михайловна,
Пономарев Максим Александрович
Publication year - 2019
Publication title -
gosudarstvennoe i municipalʹnoe upravlenie/gosudarstvennoe i municipalʹnoe upravlenie. učënye zapiski
Language(s) - English
Resource type - Journals
eISSN - 2687-0290
pISSN - 2079-1690
DOI - 10.22394/2079-1690-2019-1-3-74-78
Subject(s) - brand management , business , marketing , brand equity , advertising