Open AccessPENGARUH PENGGUNAAN MOBILE BANKING TERHADAP MINAT NASABAH DALAM BERTRANSAKSI MENGGUNAKAN TECHNOLOGY ACCEPTANCE MODEL
Author(s) -
Rian Maulana,
Iskandar Iskandar,
Masrura Mailany
Publication year - 2019
Publication title -
cyberspace
Language(s) - English
Resource type - Journals
eISSN - 2598-2079
pISSN - 2597-9671
DOI - 10.22373/cj.v2i2.4161
Subject(s) - usability , linear regression , technology acceptance model , value (mathematics) , regression analysis , statistics , variable (mathematics) , coefficient of determination , variables , customer value , mathematics , business , psychology , computer science , operating system , economics , mathematical analysis , microeconomics , profit (economics)
This research was conducted to see how the effect of using Mobile banking on Customer Interests in Transacting with the Acceptance Model technology and also seeing what happened to transactions. The results of this study resulted in the observation variable usefulness (X) has a significant effect on the interest in transacting (Y) where the coefficient is 11.127 with a significance level of 0.002 and the regression coefficient of use (X) of 0.640 each increase in 1% usability value, the value of Interest increases amounting to 0.640. The regression coefficient is positive, it can be called that the direction X variable towards Y is positive.