Open AccessWhat Effect Does the Hampton Inn 100% Unconditional Satisfaction Guarantee have on Customer Loyalty?
Author(s) -
Jeffrey Carlstead
Publication year - 2004
Language(s) - English
Resource type - Dissertations/theses
DOI - 10.22371/05.2004.003
Subject(s) - loyalty , regression analysis , loyalty business model , variables , marketing , customer satisfaction , variable (mathematics) , business , maximum likelihood , service (business) , construct (python library) , econometrics , psychology , advertising , statistics , computer science , mathematics , service quality , mathematical analysis , programming language
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