Open AccessValue proposition of smartphone destination marketing: The cases of Hong Kong and South Korea
Author(s) -
Hyun Hee Kim,
Sunny Sun,
Rob Law
Publication year - 2022
Publication title -
journal of economics and management
Language(s) - English
Resource type - Journals
eISSN - 2719-9975
pISSN - 1732-1948
DOI - 10.22367/jem.2022.44.08
Subject(s) - value proposition , tourism , originality , marketing , value (mathematics) , context (archaeology) , business , proposition , perception , advertising , sociology , psychology , political science , geography , qualitative research , computer science , philosophy , epistemology , social science , archaeology , machine learning , neuroscience , law