Value proposition of smartphone destination marketing: The cases of Hong Kong and South Korea
Author(s) -
Hyun Hee Kim,
Sunny Sun,
Rob Law
Publication year - 2022
Publication title -
journal of economics and management
Language(s) - English
Resource type - Journals
eISSN - 2719-9975
pISSN - 1732-1948
DOI - 10.22367/jem.2022.44.08
Subject(s) - value proposition , tourism , marketing , originality , value (mathematics) , context (archaeology) , business , perception , advertising , proposition , sociology , psychology , political science , geography , qualitative research , social science , philosophy , archaeology , epistemology , machine learning , neuroscience , computer science , law
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