Dampak Dari Brand Ambassador Dan Brand Image Terhadap Pengambilan Keputusan Konsumen Dalam Melakukan Pembelian Pada Marketplace Tokopedia
Author(s) -
Wisnu Rayhan Adhitya
Publication year - 2022
Publication title -
accumulated journal (accounting and management research edition)
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2722-5399
pISSN - 2656-4203
DOI - 10.22303/accumulated.4.2.2022.147-159
Subject(s) - brand image , advertising , psychology , brand awareness , brand extension , humanities , art , business
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