
A Study on Brand Preference and Factors Considered in Selection of Branded Beverages in Tirupur
Author(s) -
P. Bhuvaneshwari
Publication year - 2020
Publication title -
international journal for research in applied science and engineering technology
Language(s) - English
Resource type - Journals
ISSN - 2321-9653
DOI - 10.22214/ijraset.2020.2125
Subject(s) - brand preference , preference , selection (genetic algorithm) , business , advertising , brand awareness , mathematics , statistics , computer science , artificial intelligence