A Longitudinal Study of Information Content in Korean Magazine Ads from 1985 to 2004
Author(s) -
Young-Sook Moon
Publication year - 2007
Publication title -
journal of communication research
Language(s) - English
Resource type - Journals
eISSN - 2508-8629
pISSN - 1738-6195
DOI - 10.22174/jcr.2007.43.2.101
Subject(s) - advertising , content (measure theory) , computer science , business , psychology , world wide web , mathematics , mathematical analysis
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