
Development of visual identity and positioning of a design agency based on archetypes
Author(s) -
Coralina Bernardi Baronio,
Natália Munari Pagan,
Karina Munari Pagan
Publication year - 2022
Publication title -
quaestum
Language(s) - English
Resource type - Journals
ISSN - 2675-441X
DOI - 10.22167/2675-441x-20220623
Subject(s) - archetype , logo (programming language) , meaning (existential) , logos bible software , advertising , identity (music) , agency (philosophy) , asset (computer security) , collective unconscious , mythology , sociology , psychology , computer science , aesthetics , business , art , computer security , literature , social science , psychoanalysis , psychotherapist , programming language , operating system