Open AccessSuccess Factors of Business Models for the Internet Platform Enterprises
Author(s) -
Wangang Cai,
Jiang-guo Zheng
Publication year - 2018
Publication title -
research in economics and management
Language(s) - English
Resource type - Journals
eISSN - 2470-4407
pISSN - 2470-4393
DOI - 10.22158/rem.v3n1p16
Subject(s) - business model , value proposition , the internet , business , core (optical fiber) , profit (economics) , profit model , key (lock) , business ecosystem , industrial organization , marketing , process management , business administration , telecommunications , knowledge management , computer science , economics , world wide web , microeconomics , computer security
Based on the exiting research of business models, this paper further taps out five core success factors (Value Proposition, Core resources and capabilities, Key activities, Pricing and service, Profit model) and the corresponding secondary indicators of business models for the Internet platform enterprises to create a win-win and mutually beneficial Internet ecosystem.