Open AccessA Study of Speech Acts in Computer Products Advertisements
Author(s) -
Adolf Richardo Bagus Setiadi
Publication year - 2018
Publication title -
lexicon: journal of english language and literature/lexicon
Language(s) - English
Resource type - Journals
eISSN - 2746-2668
pISSN - 2302-2558
DOI - 10.22146/lexicon.v3i2.42108
Subject(s) - directive , assertiveness , advertising , computer science , linguistics , communication , psychology , social psychology , business , philosophy , programming language
This research, which is entitled “A Study of Speech Acts of Computer Products Advertisements ”aims to find out the illocutionary acts that exist in computer products advertisements. To get the results, the data were collected through library research. The data were collected from various foreign computer magazines. The result shows that there are two patterns of illocutionary acts that exist in computer products advertisement. i.e. assertive-expressive and directive- expressive.