Open AccessPOLITIK SELEBRITAS ELABORASI TEORITIK TERHADAP MODEL KAMPANYE BARU
Author(s) -
Wasisto Raharjo Jati
Publication year - 2014
Publication title -
kawistara : jurnal ilmiah sosial dan humaniora/kawistara
Language(s) - English
Resource type - Journals
eISSN - 2355-5777
pISSN - 2088-5415
DOI - 10.22146/kawistara.5672
Subject(s) - publicity , politics , political science , sympathy , journalism , media studies , phenomenon , public opinion , democracy , indonesian , social media , advertising , sociology , public relations , law , social psychology , business , psychology , epistemology , philosophy , linguistics
The discussion about concept of celebrity politics is a new study in the social sciences and politicallandscape in the new Indonesian electoral democracy post-1999. Phenomenon of celebrity into therealm of practical politics itself actually comes as a vote getter nature every political campaign. Theexistence of massive publicity in the media as well as a performance appears to attract public sympathy.However, the pattern of these celebrities also performed by politicians to show any aspect of theirdaily life to become material for public consumption. The implication is that creating any sympathyand empathy from the public to candidate or party. Political journalism plays a major role in creatingboth the presence of the news by creating better and vice versa, creating a presence of construction tocandidates or parties. This paper will elaborate more on this celebrity political perspective.